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Chronicles from a Caribbean Cubicle

7/07/2007

Framework's Strategic Plans

I am toying with the idea of sharing the content of Framework's strategic plan -- and basically making it open source.

Why do that?

I have a hunch that I would gain more from sharing it than keeping, and while there might be some loss of "competitive advantage" of some kind, I believe that it would be minimal, and even be minuscule.

I'll start out by sharing the broad themes and then give more detail as time goes on.

Here are the"statements" that Framework's 2007 strategy is built around:

Marketing Tagline: “High-Stake Interventions"

Vision 2030: FWC is a world-class Caribbean-wide consulting firm, with a core of partners, excellent support staff and a virtual, cohesive network of independents.

Mission Statement: In partnerships with our clients, FWC intervenes in Caribbean companies to provide unique, practical solutions to difficult people problems. We use the best ideas in the world combined with the latest technology to produce both results and experiences that are unattainable without us.

Audio Logo: Working with Caribbean executives on their most difficult/pressing/top of mind people issues relating to service, motivation, culture and productivity.

Who We Are: Framework Consultant: Great minds, Great hearts. Lovers of life, excitement, fun and a challenge in every assignment.

Values/2007: The Tao, Perfection, Giving, Truth to Power

Brand Promise/Attributes: Bring sunshine, Newest thinking/innovation, relentless, speak truth to power

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